Loewe and On launch Cloudtilt 2.0 Sneaker in new colourways

The collaboration between Loewe and On continues with the release of the Cloudtilt 2.0 sneaker, set to launch on January 8

Loewe and Swiss sportswear brand On unveil the Cloudtilt 2.0 sneaker, enhancing their partnership with fresh colour options.

The Cloudtilt 2.0 builds on the original design introduced in May 2024. It features a multi-layer upper made from performance mesh and woven textiles. Key improvements include rubber toe guards for durability, added padding on the tongue and collar, and a branded heel loop.

Comfort remains a priority, with the shoe incorporating CloudTec Phase midsole technology. This offers soft cushioning through high-rebound EVA foam, ensuring a comfortable experience with each step.

This season's colour palette focuses on mellow tones. Options include all white, white/khaki green, white/orange, and white/navy as an online exclusive. Additional colours feature new shades for the outsole, such as tan white/gum and black white/gum.

The logos of Loewe and On appear prominently on the sneaker, including a joint logo on the tongue that merges both brands' identities.

The new Loewe × On Drop will be available in selected stores and online starting January 8. This collaboration exemplifies how luxury fashion can blend seamlessly with high-performance sportswear.

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