The opening of Boghossian’s new boutique at Wynn Macau brought out a movie star and other important figures
Hong Kong cinema legend Rosamund Kwan joined Swiss jewellery house Boghossian at Wynn Macau for the grand opening of its new boutique there.
Over 40 guests made it for the opening ceremony. Besides Kwan, key figures from Boghossian’s global leadership team were present, including CEO Albert Boghossian, Creative Director Edmond Chin, Chief Global Retail Nazanine Sabbag, and Managing Director of Boghossian Asia Regine Ngan. Wynn Macau’s Chief Marketing Officer of Resort Marketing Zoe Zou and Vice President of Retail Charles Bell also came along for the ribbon cutting.
“The enthusiasm and appreciation we witnessed today confirms our belief in Macau’s tremendous potential for our brand,” said Albert Boghossian, CEO. “This opening represents not just a new chapter for Boghossian in Asia, but a celebration of the sophisticated clientele who truly understand and value exceptional jewellery artistry.”
The event spotlighted Boghossian’s signature collections through live modelling presentations of pieces from the Palace Voyages high jewellery collection.
Kwan was also seen sporting the Potsdam Garden of the Sun jewellery set of the Palace Voyage collection, which highlighted the maison’s distinctive artistry and technical innovation.
Boghossian has made jewellery for six generations. The family-run brand is famed for their innovative Inlay, Kissing, and Merveilles techniques that have redefined contemporary high jewellery since 1868.
This marks the second boutique for Boghossian in the region, with the first being their Hong Kong outlet at The Landmark, Central. The new Macau boutique offers Asian luxury lovers another location to admire the craftsmanship in person and to acquire the highly sought after pieces.
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