Rihanna and Dior Collaborate on New Sunglasses Collection
BY
#legendMay 26, 2016
Rihanna has collaborated with Dior on a range of sunglasses reports WWD.
The collection was designed by the singer as part of her role as brand ambassador for Dior.
It is her first design project with the house, and the first for a brand ambassador, a role previously filled by Charlize Theron, Marion Cotillard, Natalie Portman and Jennifer Lawrence.
The range will include one sunglass frame in six variations, with silver, pink, blue, green and red colourways set to retail at $840, whilst a deluxe 24-karat gold-plated version retail at $1,950. Rihanna posted a photo of herself wearing the futuristic-looking frames earlier on Instagram.
She named La Forge from Star Trek as the inspiration behind the sunglasses, saying ‘I’ve always been obsessed with his eyewear, and when I got to Dior and saw all the materials I could play with, it all just came together.” Dior’s eyewear designer Mathieu Jamin added that the Rihanna frames are “really strong and something we don’t have in the collection, so it’s unique.”
The “Rihanna” sunglass collection will launch early June and be sold exclusively at Dior stores.