Express yourself and build your persona with some of the best make-up products on the market. Check out our 2024 Best in Category!
Destined to reinvent your relationship with foundation, this skin-enhancing formula is as supercharged as a serum, as lightweight as a skin tint and delivers glowy, youthful-looking skin. It’s also crafted with 90% naturally-derived ingredients that brighten, moisturise and regenerate the skin while blurring imperfections, smoothing features and evening skin tone.
We all want brighter eyes, but often struggle to achieve them with concealer alone. Enter the colour corrector, which instantly neutralises dark colours and amouflages dark spots. This easy-to-use stick format glides on and stays put for 12 hours of waterproof, sweat- and humidity-resistant correction. The creamy, buildable formula also pairs effortlessly with concealer.
With a name that comes from the Japanese expression of “a figure rising to their full height” – representing renewal, radiance and grace with a dignified and independent spirit – it’s only fitting that Suqqu has created a make-up primer that is perfectly simple and simply perfect. It provides moisture, protects against UV radiation and extends the quality of foundation’s wear.
The first talc-free setting powder from the make-up setting master, this unique formula offers a full 16 hours of weightless wear with a matte, soft-focus finish. The truly translucent powder is infused with ultra-blurring ingredients like amino acid and silica powders to eliminate the look of pores, lines and imperfections — with total shine control and zero flashback.
“I love the Laura Mercier Translucent Setting Powder Ultra-Blur. It really does keep my base set and looking flawless all day long” – Elly Lam
Whether you’re a synchronised swimmer – like Muriel Hermine, who first inspired the Aqua Resist franchise in 1991 – or just want to get through another humid day without make-up running down your face, this waterproof, 24-hour-wear eyeliner is your best bet. It’s now available in three new intense matte shades and two celebratory metallic shades perfect for day and night.
After her first-ever fully matte palette won best eyeshadow last year, make-up mogul Huda Kattan’s Creamy Obsessions palette takes home this year’s grand prize. Available in Brown and Greige with ultra-pigmented metallic, marble and cream-topowder formulas, these ersatile palettes complement any skin tone and even come with a handy setting powder.
Brows can be tricky, but Bobbi Brown makes it easy with a slanted, chiseled pencil that allows you to define your brows with the pointed tip or delicately fill them in with the flat edge. Once you’re satisfied, use the included spoolie to diffuse the colour and comb hair into place to achieve a naturally polished look. Did we mention it’s waterproof and sweat resistant?
Faux lashes without the faux lashes – who knew? This “extreme length” mascara, with a unique lash-by-lash comb applicator, creates a dramatic and eye-opening look as if the lashes were sealed in cellophane. The shiny and transparent formula is filled with fibres to add length and volume, making it perfect for application on the brows as well.
It’s no wonder this make-up remover balm and face cleanser in one is both bestselling and award-winning. Not only does it effortlessly remove even the boldest eye make-up and long-wear foundation, but it also smells like vacation thanks to its revitalising blend of lime, bergamot and orange essential oils. Even better, it leaves skin hydrated and silky smooth.
Creamy, colour-rich and available in six shades inspired by “love”, this must-have blush uses Light Flex Technology to capture and reflect light for a glowing complexion. Its colour-rich pigments are rolled into finely crushed pearls that buff and smooth the skin for excellent blendability and flawless colour uniformity, which is buildable for the perfect healthy glow.
Having revolutionised theworld of fashion, Prada is now
reimagining skincare and beauty in its signature avant-garde
style. The lip-colour collection takes its inspiration from the
brand’s signature materials – Saffiano leather and Re-Nylon –
to offer both Hyper Matte and Soft Matte formulas in 30 shades divided into families of brown, red, pink and orange.
Our favourite celebrity make-up artist has done it again – creating a magical lip gloss that plumps and perfects in two universally-flattering shades. Enriched with Plumpgasm Heat + Ice Technology, plump-effect Collageneer and hydrating hyaluronic acid, this petite package gives an immediate plumping effect that only gets better the more you wear it.
This multifunctional stick can be used to conceal, shape and create gorgeous dimension with no creasing or caking. The buildable cream-to-powder formula is also weightless and super easy to blend. All you need to do is choose which of the 12 shades you want to mix and match, then swipe on the skin and start blending with the Portable Contour & Concealer Brush 150.
Now available in two irresistible scents – including one inspired by one of Fenty Skin’s key ingredients, Kalahari Melon – this ultra-hydrating lip oil cushions lips with decadent fruit oils and vitamin-rich cherry extracts. The antioxidant-rich formula also defends against environmental stressors for more hydrated, smoother and fuller-looking lips.
This moisturising highlighting balm is a true multitasker. It can be used on the face, lips and eyes – creating a glimmering effect that enhances both sophisticated make-up and the most natural looks – to boost moisture while adding a subtle ray of light. We like the transparent shade, a very light rosy see-through balm, but the other seven shades are fun to play with too.
Created for endless days and wild nights, and the freedom of living 24/7, this weightless, ultra-thin formula delivers a natural, luminous matte finish while leaving skin feeling as if it’s naked. Using cutting-edge technology and an extensive Global Beauty study, the foundation also comes in an inclusive, multicultural shade range specifically designed for Asian skin tones.
This hydrating version of the popular Pure Canvas Primer is great for all skin types, but especially dehydrated or mature skin. The paraben-free, silicone-free formula seals in skincare and creates a protective barrier that extends make-up wear. It’s also packed with skin-loving ingredients like squalane to not only protect but also nourish and replenish the skin.
Otherwise known as the “virtual skin perfector”, this weightless liquid concealer instantly delivers full, undetectable coverage with an airbrushed finish. Not only is the formula crease- and waterproof, but it also contains microspherical powders that fill in lines and provide a smooth, even application. And it comes in 12 creamy, long-wearing shades.
Offering a full 24 hours of natural-looking, soft-matte coverage, this innovative, talc-free powder blurs imperfections without the dry, cakey feel. Skin-smoothing niacinamide immediately controls shine and minimises the appearance of pores and skin texture in just four weeks, while the Adaptive Oil-Control Technology targets the look of excess sebum.
Set it and forget it – this waterproof, sweat-proof, smudge-proof and humidity-proof eyeliner promises 24-hour wear in a formula that never dries. The innovative cartridge system combined with a flexible and supple smart tip delivers the perfect amount of satin finish ink, making application effortless whether you’re creating simple lines or bold, artistic strokes.
Easy to apply thanks to its beautiful smooth texture, this unique preshaped eyebrow pencil allows control for real or natural hair-like precision and creation of different payoffs. It’s also waterproof, sweat-resistant, smudge-resistant and sebum-resistant – allowing for 16 hours of lasting wear – and comes in six shades “to serve ever-changing Asian hair colours”.
The first-ever fully matte eyeshadow palette from make-up mogul Huda Kattan offers nine highly pigmented and timeless shades in ultra-matte finishes and a buildable cream-to-powder formula. The Warm palette features toasty terracottas, rusty oranges, pretty peaches and rich browns while the Cool version has icy mauves, dreamy pinks, pastel purples and frosty browns.
One of three mascaras from the iconic Shiseido-owned make-up and fragrance brand, Mascara Volume stands apart for its unique lash-by-lash applicator that extends, refines and shapes for beautiful, long-lasting volume and the ultimate eye-opening effect. The waterproof formula comes in two shades – deep black brown and deep black – to suit any occasion.
The blush to end all blushes, this cult-favorite, bestselling product delivers a weightless, natural-looking rush of peachypink colour in matte, satin and shimmering finishes. Superfine, micronised powder pigments provide an easy, blendable application while the buildable pigment allows control of colour intensity for subtle to bold effects on every skin tone.
Inspired by the idea of stripped-back simplicity and elegance, Lucia Pica’s first formulation for Byredo Makeup seeks to meld make-up with the body. The fluid yet creamy vegan formulation is offered in a neutral palette of long-lasting, high-pigmentation flesh tones. Application is easy and precise with a sharp, lightly flocked wand that delivers colour and radiance to the lips.
Combining colour and care, this easy-to-apply balm comes in six shades from fresh pink to deep burgundy as well as a transparent, pearlescent white that intensifies the natural radiance of the lip. Its silky formula is enriched with moisturising shea butter and three plant waxes to provide hydration for up to eight hours and reduce feelings of dryness for up to 12 hours.
Much more than your average make-up remover, this 99% biodegradable, plant-based face cleanser promises to leave your skin and mind deeply calm and balanced. More than 100 key ingredients and emulsifiers quickly yet gently remove all make-up while an aromatic blend of essential oils and Japanese citrus extracts provide a soothing and healing sensation.
SEE NEXT: Bodycare
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