For 10 years, #legend covers have mirrored – and often anticipated – the evolving cultural pulse of Hong Kong and beyond. A trailblazer in luxury lifestyle publishing, #legend has consistently redefined what a magazine cover can be: bold, boundary-pushing and unapologetically creative. Over the years, an impressive roster of global icons has graced our pages – from sports legends and musicians to actors and cultural powerhouses – including David Beckham, John Legend, Taeyeon, CL, Minnie and many more. As we step into our second decade, we celebrate this legacy of daring innovation by revisiting our most iconic covers and the fearless spirit that has defined #legend from day one.

See also: Cover Story: Freen on her road to success and those unforgettable moments