“…As a new season arrives, RIMOWA, the iconic German maison renowned for its mastery of travel craftsmanship, unveils two captivating new shades in its Essential collection. Inspired by the power, beauty, and natural softness of the earth, the shades Clay and Terracotta celebrate the elements that shape our world: soil, sunlight, and vast, dramatic landscapes. Together, they reaffirm RIMOWA’s reputation as a leader in design innovation, seamlessly blending materiality, creativity, and the art of travel into one harmonious expression…”
Clay embodies understated refinement through a timeless grey-beige tone, echoing the serenity of the earth and the delicate textures of natural clay. Terracotta, meanwhile, radiates warmth with its classic red-orange hue reminiscent of sun-baked pottery, a tone that feels both enduring and deeply expressive.
To articulate the spirit of these two shades, RIMOWA has crafted a visual campaign steeped in the poetry of travel. The imagery journeys from cracked desert terrains and rolling green ridges to sculptural clay mountains rich with tactile character. Here, the Essential in Clay and Terracotta becomes more than a travel companion; it stands as a symbol of taste, an ode to simplicity, purity, and the quiet beauty of nature.
From a design perspective, the RIMOWA Essential retains everything that defines the model as an icon. Each piece is crafted from high-performance polycarbonate, robust, lightweight, and remarkably resilient, finished in a monochromatic design that unifies the shell, handle, zip, wheels, and logo in a seamless visual language.
Every detail reflects German precision. Travellers can rely on signature features such as RIMOWA’s Multi-wheel system, the smooth and adjustable Stage-Free Handle, TSA-approved locks, and a thoughtfully designed interior with adjustable Flex Dividers, ensuring optimal organisation and effortless packing.
For those eager to make these refined shades part of their journeys, the RIMOWA Essential Clay & Terracotta collection is now available at RIMOWA boutiques worldwide and online at RIMOWA.com.
