Sandbox partners with Netflix for Squid Game VR simulation
Feb 15, 2023
Sandbox VR, Hong Kong’s premier destination for location-based virtual reality experiences, is announcing its collaboration with Netflix to create a fully immersive Squid Game virtual reality experience
Millions of Squid Game fans have viewed over 1.65 billion hours of the show, making it Netflix’s most-watched show of all time. Now fans will be able to go from watching the show to experiencing it in Virtual Reality.
Sandbox VR is creating the future of entertainment by building the world’s most immersive experiences using bleeding-edge virtual reality technology. Their patented motion-tracking technology, which captures the movements of a player’s entire body, combines with a high-quality haptic system to provide players with unprecedented realism and complete immersion that’s not possible with home VR or other location-based VR platforms.
Sandbox VR’s platform combines advanced technology with highly-intuitive functionality. Guests’ own bodies act as their game controllers; all they have to do is step into the virtual world and participate in the action unfolding all around them.
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“Our mission is to bring people closer together through world-class immersive experiences,” said Steve Zhao, founder and CEO of Sandbox VR. “What could be a more perfect fit than Squid Game, the most widely shared and discussed television series of the past years. It’s an amazing opportunity to partner with Netflix to provide these fans the chance to transport themselves into the world of the show.”
The Sandbox VR x Squid Game virtual reality experience is set to open in late 2023. In it, players are transported to iconic Squid Game locations, where they become contestants in a variety of pulse-pounding challenges inspired by the Netflix series and compete against each other to be the last one standing. After each game session, players will receive personalized highlight videos capturing their in-game reactions and recapping how their very own Squid Game story unfolded.
Sandbox VR is now operating in over 30 global locations and expanding rapidly. With a dozen locations launched in the last twelve months, each property is 5,000 plus square feet in size with at least four decks in which guests experience the virtual worlds.
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