As the world of ultra-high-net-worth individuals (UHNWIs) evolves, so too does the art of interior design. Design studios such as Champalimaud Design, a New York-based firm, are at the forefront of this transformation, crafting bespoke spaces that reflect individuality and sophistication while prioritising sustainability and timeless elegance – however, at the centre of it all is ultra-personalisation, where the UHNWI’s own style prevails above all

In the realm of luxury living, interior design has taken on a vital role in shaping the experiences of ultra-high-net-worth individuals (UHNWIs) who inhabit these exquisite spaces. The 2024 Knight Frank Wealth Report indicates a 4.2 per cent increase in the global population of UHNWIs, highlighting a growing interest in luxury real estate. This trend goes beyond mere property acquisition; it reflects a deeper transformation in how affluent individuals engage with their environments.

The new generation of UHNWIs

Sotheby’s 2024 Luxury Outlook Report asserts that today’s UHNWIs are characterised by mobility and connectivity. They seek more than visual appeal; they desire thoughtful, considered designs that emphasise quality and longevity. The modern affluent homeowner is increasingly drawn to understated luxury, where sophistication takes precedence over ostentation. This shift encourages interior designers to innovate and personalise spaces in meaningful ways.

The demand for ultra-personalised interiors is reshaping the industry. From refrigerated makeup drawers to bespoke beauty salons and home cinemas, every detail is curated to reflect the owner’s unique preferences and lifestyle. The aspiration for a one-of-a-kind space tailored to individual needs has never been more pronounced.

Brook Hollow Farm in Bedford, New York
Brook Hollow Farm in Bedford, New York

One studio exemplifying this movement is Champalimaud Design, based in New York City. Known for its bespoke residential and hospitality projects, Champalimaud embodies an ethos centred on creating timeless, sophisticated designs that resonate with clients’ aspirations. Principal Jun Chun describes their philosophy, “We worked with a cohesive mix of rich and tactile woods, soft colour lacquers, and warm metals to create a quiet environment focused on simplicity.” This intuitive design approach involves opening up spaces to invite light and views, fostering a sense of comfort and welcome.

Brook Hollow Farm in Bedford, New York
Brook Hollow Farm in Bedford, New York

Recent projects showcase Champalimaud’s ability to blend historical context with contemporary elegance. In The Emory, for instance, the design features custom furniture with bespoke details like upholstered headboards with brass hooks for interchangeable covers, all crafted by high-quality partners like Longpré. The suites are elevated by wood panels in bleached black limba and herringbone white oak floors, complemented by a Stingray rug designed in collaboration with The Rug Company. Such meticulous attention to detail transforms each space into a personal sanctuary.

Brook Hollow Farm in Bedford, New York
Brook Hollow Farm in Bedford, New York

At Brook Hollow Farm in Bedford, New York, the studio emphasises anticipating clients’ needs to instil that elusive feeling of luxury. “Natural materials such as wood, real stone, and natural fibres not only create a sense of ‘high touch’ but also grant longevity to the spaces,” notes Kajsa Krause, principal and director of Strategy at Champalimaud Design. This commitment to sustainability resonates deeply with today’s discerning buyers.

Palazzo Della Luna on Fisher Island in Miami
Palazzo Della Luna on Fisher Island in Miami

The studio’s work at Palazzo Della Luna on Fisher Island in Miami illustrates the crossover between multifamily residences and hotels. “We are beginning to curate rich and layered experiences,” says Krause, highlighting the concept of ‘restaurants within restaurants’ designed exclusively for residents. This innovative approach reflects the growing desire among UHNWIs for exclusivity and privacy.

In an unexpected realm, Champalimaud Design has also made its mark at the Pearl Lounge at Bahrain International Airport. Unlike typical airport lounges branded by specific airlines, this space is designed as a luxurious retreat for all travellers. Ed Bakos, CEO at Champalimaud Design, explains that “the lounge caters to individuals coming off various airlines from Europe and the Middle East”, creating an inclusive atmosphere that enhances the travel experience.

From left: Lee Nam Road and Shouson Hill property interios
From left: Lee Nam Road and Shouson Hill property interios
From left: Lee Nam Road and Shouson Hill property interios

The New York-based studio doesn’t stop there as they have several projects in Hong Kong, from Shouson Hill to Lee Nam Road.

As we witness this dynamic interplay between wealth creation and interior design innovation, it becomes clear that the future of luxury living lies in spaces that are not only beautiful but also deeply personal. Designers like those at Champalimaud are redefining what it means to create a home for the ultra-affluent – transforming structures into soulful habitats that celebrate individuality while embracing timeless elegance.

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