La Roche‑Posay celebrated half a century of scientific skincare excellence by launching a striking exhibition, ‘Life‑Changing House Since 1975’, at Bangkok’s iconic Central Post Office, Bang Rak. The event underscores the brand’s dedication to enhancing both skin and life as it looks ahead to the next fifty years.
Having its origins back in the 14th century when the therapeutic properties of a natural spring were recognised by French medical institutions in 1887, La Roche‑Posay’s journey began at Europe’s first hydrotherapy centre for sensitive and chronic skin conditions. In 1975, French pharmacist René Levayer founded the brand, driven by a mission to harness that unique thermal spring in products for delicate skin, grounded in the belief that skin health is integral to overall wellbeing.
Over the decades, La Roche‑Posay has introduced a host of iconic, life‑changing skincare solutions:
- Effaclar – a targeted range for acne‑prone skin
- Anthelios UVMUNE 400 SPF50+ PA++++ – ultrawide UVA sunscreen
- Mela B3 Serum – addressing stubborn dark spots for a more even tone
- Cicaplast Baume B5+ – a soothing balm for sensitive or outwardly reactive skin
- Lipikar Baume AP+M – a nourishing whole‑family balm for dry, fragile skin
These pioneering products have won global acclaim, being widely recommended by dermatologists.
The exhibition was formally opened by Orawan Larpumnuayphol, General Manager at L’Oréal Dermatological Beauty (LDB) Thailand, along with key leaders including Martin Foret, Brand General Manager of L’Oréal La Roche‑Posay, Namfon Dansawan, Marketing Manager, and Pharmacist Lukkana Subshukul, Product Expert.
Inside the exhibition, visitors enjoyed exclusive presentations from notable speakers, including Bickboon – Poomchai Boonsinsukh of “KND คำนี้ดี x พั้นรักแมว”, Tor – Jitraphan Hajjavanija and Pong – Atipong Amornwongpeeti of FAROSE YouTube “ถอดรหัสชื่อ รื้อรหัสผิว”, Tang Makkaporn with “Scar of Life” insights, Ploy Horwang and Dr. Khaow Tonsomboon, on “เสริมแกร่งให้เซลล์ผิวด้วย Microbiome”
The evening was further enlivened by appearances from celebrated personalities such as Kris Hawang, Poi – Treechada Petcharat, Pat – Chayanit Chansangavej, Tay – Tawan Vihokratana, and New – Thitipoom Techaapaikhun, who joined in celebrating both the brand’s legacy and future focus.
To support La Roche‑Posay’s mission toward the next 50 years of sustainable and inclusive skincare, products are available at leading retailers including Watsons, Boots, EVEANDBOY, Beautrium, major department stores, and online via Watsons, Boots, Shopee, Lazada, EVEANDBOY, Beautrium, and Konvy.
