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Moorgen: luxury home automation makes debut in Thailand

Author: Kantinan Srisan | Photographer: -

Jun 05, 2024

“...Although the name 'Moorgen' may not be widely recognised in Thailand, it holds a significant appeal for enthusiasts of smart home systems or Home Automation, often ranking at the forefront of preferences. Renowned for its unparalleled designs, cutting-edge technology, and practical functionality tailored to real-life usability, Moorgen has recently entered the Thai market. Its debut took place at Kaysorn Village, with the launch event graced by Mr. Na-pajra Umpudh, Managing Director, and Mr. Benja Bencharongkul, Deputy Managing Director of Moorgen (Thailand) Co., Ltd., creating an atmosphere of utmost exclusivity…”

Let's delve further into the brand. Despite Moorgen's remarkable prominence, which evokes the aura of a well-established brand with a rich history, the truth is, this German-born brand was founded as recently as 2016, merely eight years ago. However, its fusion of the finest qualities with cutting-edge technology swiftly propelled Moorgen to the summit of luxury home automation in a remarkably short time.

The standout feature that makes Moorgen memorable is none other than its emphasis on the "sensory experience" that the brand holds dear. This encompasses sight, hearing, scent, and touch. Presently, the brand holds patents for over 61 designs and more than 25 in the realm of technology. Moreover, the brand has collaborated with numerous world-renowned designers, including Zaha Hadid, a prominent British designer and architect of the century, Philippe Starck, a renowned architect and product designer, and Kengo Kuma, a Japanese architect and designer acclaimed as one of the world's leading designers in wooden architecture, the one who recently collaborated with luxury fashion brand, Fendi. Underscoring the brand's superiority in meticulous design.

Currently, the brand has produced more than 19 collections, each of which boasts distinctiveness and unique characteristics in terms of design perspectives. These collections are crafted to meet and reflect the diverse tastes and preferences of users in interior decoration. However, if asked which collection is considered a valuable gem above all, the "Zaha Landmark Series" is undoubtedly the anticipated answer.

As a collection collaborating with 'Zaha Hadid Design', renowned for their legendary architectural and design works worldwide, earning the title 'Queen of the Curves' in the architectural design sphere, the "Zaha Landmark Series" pays homage to Zaha Hadid's legacy. It's the world's first collection to incorporate the Split-level Button Design style, enhancing the control panel's dimensions. Moreover, it's equipped with a Human Presence Detector sensor, adding another layer of sophistication.

For those interested, the opportunity to experience elevated living with "Moorgen" is now available at Kesorn Village, 1st floor. Alternatively, you can stay updated with further details at https://www.moorgen.co.th/

Sources: Moorgen
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Written by Kantinan Srisan

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