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Achieve next-level glow with Espoir's Be Glow Volume Cushion

Author: Pimpichaya Chaikittiporn | Photographer: Courtesy of Espoir

Oct 31, 2024

"... Espoir, the renowned Korean cosmetics brand known for its innovative cushion technology, has launched the Be Glow Volume Cushion SPF42 PA+++. This newly reformulated cushion, now in its fifth generation of the Be Glow line, offers a radiant glow with its cutting-edge Volume Glow feature. This latest innovation enhances light reflection on the skin, delivering a multidimensional finish while instantly brightening the skin tone. Enriched with Vegan Plumping Water technology, it locks in moisture throughout the day, leaving the skin dewy, plump, and naturally radiant, offering that flawless, luminous look so iconic to Korean beauty."

Espoir, the leading Korean cosmetics brand, reinforces its position as a cushion innovation pioneer with the Be Glow Volume Cushion SPF42 PA+++ launch. This cushion, designed to deliver a radiant, dewy glow synonymous with Korean beauty, is introduced under the concept of ‘Expect Better You’ and embodies the essence of Hyper Glow. It offers complete radiance-enhancing benefits, providing a flawless, smooth complexion with 45% longer-lasting coverage than the previous Be Glow Cushion. Featuring Volume Glow technology, this cushion enhances multidimensional light reflection on the skin, while peptides and natural extracts deliver deep hydration for a plump, luminous finish.

The Be Glow Volume Cushion has been dermatologically tested by leading dermatologists in Korea, confirming it as a vegan, hypoallergenic formula. Now in its fifth generation within the Be Glow Series, this cushion has been refined to offer a lightweight texture that won’t cake, ensuring a smooth, radiant finish all day. Enriched with PDRN extract, it maintains skin hydration and elasticity for a plump, dewy look. Infused with Glutathione and Melasolv, Amorepacific’s exclusive brightening innovations, this cushion gradually enhances skin brightness with regular use.

The collection also introduces the Be Glow Stick Foundation, a new stick foundation that’s quickly winning over K-Beauty fans. It delivers a smooth, even finish with a soft, blendable texture that glides effortlessly onto the skin without caking. This foundation provides gentle hydration, leaving the skin feeling fresh and comfortable with long-lasting wear. Paired with the Shading Stick for contouring, it adds dimension and depth, perfecting any makeup look. Another standout is the Be Glow Stick Radiance, a newly designed highlight stick that enhances the face’s luminosity for an even more radiant, dewy glow. Infused with shimmer oils, it offers a silky, luxurious touch.

Also See: 2024 Korean Skincare Trends: Unlock the secret to a radiant glow

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