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Qeelin lets our true colours shine

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Apr 30, 2020

Qeelin’s “True Colourful Me” campaign is as much about style than it is self-expression

Qeelin has just given us a reason to smile, with a pop of colour.

Just when we thought we could not love the brand’s fun and chic Wulu collection more, they’ve made it more exciting by adding colours using red agate, jade, mother-of-pearl, black onyx and diamonds – all symbols of luck in traditional Chinese culture – and a variety of sizes.

Qeelin believes that jewellery is a form of self-expression, and as such has designed pieces that are not only stylish but can also convey different aspects of one’s personality. The brand accomplishes that beautifully with its iconic Wulu colour rings, which can be worn in a myriad of ways. The “go-to” fashion accessory is most definitely also as a statement piece.

Qeelin’s expanded Wulu Rings collection offers rings with
different sizes to fit each finger perfectly

Through its “True Colourful Me” campaign, Qeelin shows the versatility of the Wulu rings. And as you will see, this is not just lip service. On a “go-all-out” kind of day, by all means wear a Wulu on as many fingers as you wish, and because they now come in different sizes to fit each finger perfectly, you can do so comfortably. Or maybe you’re feeling minimalist, so why not wear either an elegant black onyx or mother-of-pearl ring, or perhaps the full pave version, on its own. A big day? Go for the top-tier Wulu Diamond Ring, which is set with a flawless diamond cut intricately in the shape of the iconic Wulu design. The possibilities are endless.

Jade, black onyx, mother-of-pearl and red agate (pictured here)
are the new stones added to the collection

Qeelin’s Wulu collection is a true classic that has grown more iconic with the years. Ever since Maggie Cheung chose to wear a Wulu at the Cannes Film Festival in 2004, its fan base just continued growing and it’s easy to understand why. They’re playful, flirty, sensuous and sophisticated – who knew we can have it all in one collection?

So what is your Wulu personality? Explore some pieces from the collection here to find out!

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