WWF Hong Kong’s third Sustainable Seafood Week will kick off on November 10 with a market and tours of local sustainable fish farms. The event, which is funded by the Environment Bureau’s Sustainable Development Fund, is aimed at promoting sustainable seafood products in the food industry and at raising awareness of the environmental challenges faced by marine populations.

Throughout the week, dining outlets around Hong Kong will offer an ‘Ocean Friendly Menu’, shops will promote sustainable seafood products and two major school caterers will offer sustainable choices to more than half of the primary schools around the city.

“Sustainable Seafood Week is dedicated to creating positive change for our oceans, with WWF working alongside the seafood industry to support businesses in implementing transparent and responsible supply chains, while using sustainable fisheries,” Gloria Lai, WWF-Hong Kong’s Senior Programme Officer, said in a statement. “Our choices as a community have far-reaching impacts on the environment; it is time we build greater awareness about the importance of sustainable seafood.”

Highlights of the week-long initiative include the Savour Local Flavours Market at Kwun Tong Promenade from November 9 to 11 and aquaculture tours throughout the week.

With Hong Kong being the second-largest per capita consumer of seafood in Asia, the WWF’s goal is to double the amount of sustainable seafood available around the city through a large-scale programme that targets both the public and business sectors.

Savour Local Flavours Market at Kwun Tong Promenade, November 9-11, Vessel 03, 86 Hoi Bun Road, Kwun Tong 

Book online for the aquaculture tours

Citizens, schools, corporations, retailers, hotels, and restaurants can take part to the initiative on the WWF’s website 

#SustainableSeafoodWeek