​Virgil Abloh’s Newest Collaboration - Hashtag Legend

#style /fashion

​Virgil Abloh’s Newest Collaboration

Mar 08, 2017

Virgil Abloh  (photo c/o AFP)

American designer Virgil Abloh has announced a collaboration between Off-White and German DJ Alex Ridha, known on stage as Boys Noize. The exclusive ‘Mayday’ collection, named after the forth Boys Noize album, will feature monochrome t-shirts, hoodies and anoraks. To encapsulate the musically inspired fashion project, each item will have a unique QR code imbedded into the fabric that will allow customers to download of the artist’s recently released Mayday Remix EP, along with an unreleased bonus track. The collection was officially launched last night at an exclusive debut party in Paris.  

A look from Off-White™ c/o Boys Noize

The 'Mayday' collection is now available in select stores and online. See the whole collection here

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