New World Harbour Race Pays Tribute to Hong Kong Olympic Swimmers
Sep 22, 2016
Hong Kong’s very own Rio Olympics swimmers have joined hands to hype up the New World Harbour Race 2016 this October.
The dynamic campaign, shot in black and white, pays tribute to Claudia Lau, Camille Cheng, Yvette Kong, Stephanie Au, Sze Hang Yu and Geoffrey Cheah, capturing their form and physique and reflecting their sporting prowess and the unwavering persistence that got them to the Olympics. Click through our gallery for a first look. These photos are serious fitness inspiration – even if you’re not inclined to slap on a swimming cap and race across the harbour, it might get you out of your chair and into a gym.
This year’s campaign follows the success of last year’s “Make a Splash With You” campaign, which brought together celebrities and members from different sectors for a playful photoshoot.
The New World Harbour Race is set to take place on October 16, 2016 in Victoria Harbour.
