JW Marriott celebrates 40 Years in Greater China
Feb 11, 2025
JW Marriott commemorates four decades of mindfulness and sustainability with its revitalised Stay in the Moment campaign
As part of its 40th anniversary celebrations, JW Marriott unveiled the latest chapter of its Stay in the Moment campaign in Greater China, underscoring the brand's enduring commitment to offering mindful experiences, inspired service, and healthy culinary options, providing guests with a haven for the mind, body and soul.
“We are delighted to celebrate the 40th anniversary of the JW Marriott brand with the launch of the revitalised ‘Stay in the Moment’ campaign, a true reflection of our philosophy and signature offerings, ” says Bart Buiring, Managing Director, Luxury, Greater China, Marriott International. “In a world of constant change, JW Marriott remains dedicated to creating spaces where guests can reconnect with themselves, rejuvenate their mind, body, and spirit, and enjoy the thoughtful details that define our brand. ”
The campaign renewal kicked off at the JW Marriott Hotel Hong Kong, graced by the presence of international supermodel Xiao Wen Ju who shared her personal insights on well-being and mindfulness.
“I appreciate JW Marriott brand’s seamless attention to the details in individuals, families, and nature, ” she says. “Family is an important source of emotional support and happiness for me. I look forward to sharing meaningful moments with my family during travels, cherishing this precious connection. This aligns perfectly with the concept of the 'Stay in the Moment' campaign, which encourages me to live in the present and enjoy peaceful, memorable times. ”
The only luxury brand named after Marriott, JW Marriott pays homage to Marriott International founder J. Willard Marriott, and fulfills the ambitious promise of his son, Bill Marriott. Established in 1984 with its first property in Washington, D.C., the brand reflects the core values of warmth, care, and people-centered hospitality embedded in Marriott International's DNA. The brand expanded to Greater China in 1989, opening its first property in Hong Kong, setting a benchmark for luxury hospitality in Asia and ushering in a wave of luxury brands into the region.
Inspired by the principles of mindfulness, JW Marriott has thoughtfully curated a threefold experience inviting guests to indulge in comfort and tranquility while savouring meaningful moments with nature: “Be Mindful and Present", “Nourish the Soul", and “Come Together”. JW Garden is a serene sanctuary for guests to enjoy the multi-sensory pleasures of harvesting fresh herbs and ingredients. Building on the core experience of JW Garden, Garden Party curates unparalleled mindful and healthy food and beverage experiences, allowing guests to enjoy joyful gatherings in a verdant setting. Family by JW also offers experiences that appeal to every generation, enabling the whole family to come together in meaningful moments. Spa by JW is a tranquil sanctuary of indulgence designed to promote deep relaxation with luxury spa treatments. Guests can also enjoy elevated in-room dining with Savor by JW, which focuses on delicious, nourishing cuisine and the pleasures of healthy eating.
JW Marriott hotels across Greater China now offer new “Stay in the Moment” packages, inviting guests to explore and experience JW Marriott properties such as JW Marriott Hotel Taiyuan, JW Marriott Hotel Beijing, JW Marriott Hotel Shanghai Fengxian, JW Marriott Hotel Zhejiang Anji and JW Marriott Sanya Haitang Bay Resort & Spa. The package offered is unique and different at every destination.
The JW Marriott Hotel Hong Kong, for example, introduces an eco-friendly stay package available for reservations from now until May 31, 2025. Guests can indulge in a harbour view room or suite with daily breakfast for two, enjoy JW Garden-inspired amenities, and participate in sustainable practices with reusable water bottles and tote bags. The package also includes a HKD50 daily dining credit at Fish Bar, promoting a green lifestyle and minimising the carbon footprint.
