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You can now drink Game of Thrones whisky

Nov 15, 2018

The limited-edition Johnnie Walker “White Walker,” inspired by the show's infamous White Walkers

Winter is here, get ready to cheer #ForTheThrone!

As the – never-ending – wait for the eighth and final season of Game of Thrones is finally coming closer to an end (HBO announced on Tuesday that the show will return in April 2019), fans can rejoice with yet another GOT themed product, a limited-edition collection of Diageo’s Johnnie Walker Scotch.

When the British alcohol company announced the partnership last October, it tapped into the massive Game of Thrones’ fandom by celebrating the show’s characters and houses.  

“You have in scotch very devout drinkers that like to look for collectibles, and same with ‘Game of Thrones.’ An avid fan, like that, is constantly looking for things that are attached to the show,” Dan Sanborn, Diageo’s senior vice president of culture and partnerships, recently told in a recent interview with Cheddar.

“We knew there was fan appetite for a Game of Thrones whisky and once we saw the vision from Johnnie Walker for a way to collaborate we knew the idea was perfect and the time was now. From the beginning, they understood that we wanted to create something special, and they’ve accomplished that with White Walker by Johnnie Walker. We’re confident fans will enjoy sipping this delicious whisky as they wait for season eight and beyond,” Jeff Peters, Vice President, Licensing & Retail at HBO, said of the collaboration as the network’s biggest hit is about to end. 

Johnnie Walker released “White Walker,” inspired by the infamous White Walkers, and recently debuted a line of eight single-malted scotches, each one paired with one of the GOT’s Houses of Westeros.

“We have the ability to actually match houses with different distilleries,” Sanborn continued. “Take Cardhu, which was run by women back in the 1800s at a time when women weren’t even really in the industry … we partnered it with House of Targaryen, of course, the Mother of Dragons.”

The Johnnie Walker’s “White Walker” is priced at around $36 USD per bottle. You can pre-order yours for HK$438 a bottle through HK Liquor Store while stock lasts.

The “Game of Thrones” Single Malt Scotch Whisky Collection costs from $30 to $65 USD per bottle

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