Barbour brings a taste of Britain to Hong Kong
Apr 14, 2025
A pop-up café in Sham Shui Po blends British charm with local culture, offering a unique experience for food and fashion lovers alike
Barbour, the iconic British heritage brand, has opened a pop-up café in the vibrant neighbourhood of Sham Shui Po, Hong Kong. This collaboration with Loop Kulture transforms a two-storey space at 90 Apliu Street into a cosy retreat that combines British leisure with local flair.
The café’s entrance, framed by lush greenery, invites you into a setting reminiscent of a countryside coffee shop. Inside, the atmosphere is warm and inviting, offering visitors a brief escape from the city’s fast pace. The curated menu includes quintessentially British options such as English breakfast tea and hearty dishes like white clams in homemade pesto sauce served with pita bread. For those with a sweet tooth, the caramelised banana pain perdu is a standout.
But this is more than a café. It’s also a showcase for Barbour’s Spring/Summer 2025 collection. Visitors can browse and purchase items ranging from colourful polo shirts to dog accessories. The highlight is the "My Barbour" pin badge collection, featuring designs inspired by the brand’s heritage motifs. These badges allow customers to personalise their Barbour pieces, adding a playful touch to the brand’s classic aesthetic.
The café also offers an interactive element. Guests can snap photos at the venue and share them on Instagram for a chance to receive an exclusive Barbour logo pin badge. This initiative adds an engaging layer to the experience, blending social media with brand storytelling.
Barbour’s decision to open this pop-up café aligns with its broader strategy of blending tradition with modernity. Founded in 1894 in South Shields, England, the brand has evolved from creating durable outerwear for fishermen to offering complete wardrobes for men, women, and children. While its waxed jackets remain iconic, Barbour has expanded into lifestyle collections that appeal to countryside enthusiasts and urban dwellers.
The café is open daily from 10 am to 6 pm until late June 2025. It offers not only food and drinks but also an opportunity to explore Barbour’s legacy in a new context. Whether you’re sipping tea or shopping for accessories, the experience reflects the brand’s commitment to craftsmanship and community.
For those looking to engage further, Barbour has launched an online challenge encouraging participants to style their outfits with Barbour products and submit photos for a chance to win shopping vouchers worth up to HK$3,000. This campaign underscores Barbour’s aim to connect with customers through creativity and personal expression.
Sham Shui Po has long been known for its cultural richness and eclectic vibe. By choosing this location for its pop-up café, Barbour bridges its British roots with Hong Kong’s dynamic spirit. The result is an experience that feels both familiar and fresh - a celebration of heritage reimagined for today’s world.
Whether you’re drawn by the food, fashion, or photo opportunities, this pop-up café offers something for everyone. It’s not just about tea and jackets; it’s about creating moments that linger long after you’ve left.
