The World's 50 Best Hotels list for 2024 has been unveiled, and this is what discerning travellers are looking for
Sep 20, 2024
The latest edition of The World's 50 Best Hotels for 2024 has been unveiled, showcasing a remarkable array of luxurious accommodations that cater to the evolving desires of modern travellers. Topping the list is Capella Bangkok, a serene riverside retreat that has set a new standard for hospitality excellence
A new era of luxury: The World's 50 Best Hotels 2024
The ceremony, held in London on September 17, revealed a diverse selection of hotels from across the globe, with Capella Bangkok emerging as the best hotel in the world. This establishment, which opened its doors in 2020, offers a unique blend of opulence and intimacy, featuring spacious rooms with stunning views of the Chao Phraya River and personalised services that include dedicated butlers for each guest. This focus on bespoke experiences is a growing trend among the top hotels, reflecting a shift towards more tailored and immersive stays that resonate with discerning travellers.
From Hong Kong, the Rosewood Hong Kong and The Upper House made it into the top five on the list. An undeniable feat in a world where luxury accommodations are a dime a dozen.
From what we can see from this list, there are a few key trends that are propelling the hospitality sector going forward. Let's delve into it.
Key trends in hospitality
Personalised experiences
The emphasis on tailored services is evident in many of this year's top hotels. Capella Bangkok's approach to hospitality—where every guest's needs are anticipated and catered to—highlights a broader industry trend towards personalisation. This is further supported by awards such as the Gin Art of Hospitality Award, which recognises establishments that excel in creating memorable guest experiences.
Sustainability and wellness
Several hotels on the list are prioritising sustainability and wellness, aligning with travellers' increasing awareness of environmental issues. For instance, Chablé Yucatán, awarded as the best hotel in North America, focuses on eco-friendly practices while providing luxurious wellness retreats centred around sacred Mayan pools.
Culinary excellence
The integration of high-quality dining experiences is another hallmark of these top hotels. Many feature Michelin-starred restaurants or acclaimed chefs, enhancing their appeal as culinary destinations. Capella Bangkok itself boasts several dining options, including a Michelin-star restaurant led by chef Mauro Colagreco.
Diverse locations
The list showcases hotels from 37 destinations worldwide, with Asia leading the charge with 19 entries. This geographical diversity reflects travellers' desires to explore both urban centres and remote escapes, catering to varying preferences for adventure or relaxation.
Insights into traveller behaviour
The recognition of these hotels speaks volumes about current traveller behaviour. There is a clear shift towards seeking experiences that offer not just luxury but also authenticity and connection to local cultures. Travellers are increasingly looking for places that allow them to immerse themselves in their surroundings while enjoying high-end amenities.
Moreover, the rise of boutique hotels like Passalacqua, which retained its second-place position this year, indicates a preference for unique properties that provide character and charm over larger chain hotels. This trend suggests that today’s travellers value individuality and narrative in their accommodation choices.
What have we learnt?
As we delve into the results of The World's 50 Best Hotels 2024, it becomes evident that luxury is no longer defined solely by opulence but rather by the depth of experience offered to guests. With an emphasis on personalised service, sustainability, culinary excellence and authentic local engagement, these hotels are not just places to stay; they are destinations in their own right, shaping the future landscape of global travel.
You can check the full list here.
