{"id":9919,"date":"2025-10-17T17:09:59","date_gmt":"2025-10-17T10:09:59","guid":{"rendered":"https:\/\/hashtaglegend.com\/th\/?p=9919"},"modified":"2025-10-17T17:10:00","modified_gmt":"2025-10-17T10:10:00","slug":"bifw2025-greyhound-original-fashion-review","status":"publish","type":"post","link":"https:\/\/hashtaglegend.com\/th\/bifw2025-greyhound-original-fashion-review\/","title":{"rendered":"The Return of The King (of cool): Greyhound Original A\/W2025"},"content":{"rendered":"\n<p class=\"has-text-align-center\">#legendFashionReview by Manit Maneepantakun @kaimanit<\/p>\n\n\n\n<p>Once upon a not-so-distant time, Greyhound Original, long hailed as Thailand\u2019s King of Cool, faced a question from fashion devotees: \u201cDoes GH still matter?\u201d The answers varied, and the memory faded, until the new Autumn\/Winter 2025 collection arrived at #SiamParagonBIFW2025, proving beyond doubt that after more than 45 years, this pioneering Thai fashion brand still knows how to make its presence felt. Having navigated every era and neighborhood, Greyhound reminds us that nothing feels more comforting than the quiet space of simplicity, a kind of iykyk design minimalism that instantly calls back loyal followers to celebrate this milestone moment through its new presentation: \u201cBODY OF WORK.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/hashtaglegend.com\/th-th\/wp-content\/uploads\/2025\/10\/3-13.png\" alt=\"Greyhound Original BIFW2025\" class=\"wp-image-5804\"\/><\/figure>\n\n\n\n<p>The show was conceived as a tribute to the artistic process, the beauty of imperfection, the poetry of unfinished work, the overlooked fragments of unreleased materials. The runway was transformed into a raw, art-lab-inspired space, resonating with the tactile energy of experimentation. Pieces drew inspiration from burnt paper edges, crumpled textures, and torn surfaces, reimagined into garments that echoed workwear uniforms in a monochrome palette, capturing the spirit of craftsmanship: raw, cool, and quietly powerful.<\/p>\n\n\n\n<p>And yet, what we witnessed felt even more effortless than its concept suggested, a wooden-lit runway guided by soft lights, paired with a Gen-Z-approved playlist that ranged from lllmina by Call Super &amp; Julia Holter to Needles in the Camel\u2019s Eye by Brian Eno. The models, perfectly cast, embodied diversity without shouting about it, showing instead a natural inclusivity that reflected the brand\u2019s ever-expanding audience across generations. From white shirts, leather jackets, denim, printed tees, tailored suits, to minimal dresses, each look bore the brand\u2019s signature Basic with a Twist DNA, deceptively simple, subtly playful, timelessly cool.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/hashtaglegend.com\/th-th\/wp-content\/uploads\/2025\/10\/2-12.png\" alt=\"Greyhound Original BIFW2025\" class=\"wp-image-5803\"\/><\/figure>\n\n\n\n<p>On the front row, the Greyhound spirit was alive and well among the Beautiful People, from T-pop boyband ATLAS, PJ Mahidol and Leon of Gelboys, Inko and Pimma of Pixxie, MEYOU (Chisanucha Tantimet), Porsche Sivakorn, Jackie Jakrin, and Charlette Wasita, each styled in looks as sharp and effortless as the collection itself.<\/p>\n\n\n\n<p>It\u2019s no surprise then that AU-Ekbutr Udomphol, now Creative Director of Greyhound, has seamlessly merged his own avant-garde sensibilities (honed during his The Only Son days, the cult label beloved by Thai fashion insiders) into Greyhound\u2019s design DNA. His deconstructed tailoring, pattern play, and monotone elegance create a refined yet relaxed balance, proof that when the right person takes the helm, everything simply falls into place.<\/p>\n\n\n\n<p>And perhaps that\u2019s the ultimate takeaway, the joyful satisfaction that swept through the Greyhound faithful after the show was palpable. It was a moment that affirmed how the brand\u2019s original DNA, its authenticity, artistry, and attitude, endures beautifully. As for what comes next? One thing\u2019s for sure: the happily ever after of Greyhound Original is very much alive\u2026and stylish as ever.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/hashtaglegend.com\/th-th\/wp-content\/uploads\/2025\/10\/4-13.png\" alt=\"Greyhound Original BIFW2025\" class=\"wp-image-5805\"\/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>#legendFashionReview by Manit Maneepantakun @kaimanit Once upon a not-so-distant time, Greyhound Original, long hailed as Thailand\u2019s King of Cool, faced a question from fashion devotees: \u201cDoes GH still matter?\u201d The answers varied, and the memory faded, until the new Autumn\/Winter 2025 collection arrived at #SiamParagonBIFW2025, proving beyond doubt that after more than 45 years, this [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":9924,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18],"tags":[390,395],"class_list":["post-9919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-bifw2025","tag-greyhound-original"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Return of The King (of cool): Greyhound Original A\/W2025 - Hashtag Legend Thailand Eng<\/title>\n<meta name=\"description\" content=\"\u0e01\u0e32\u0e25\u0e04\u0e23\u0e31\u0e49\u0e07\u0e2b\u0e19\u0e36\u0e48\u0e07\u0e40\u0e21\u0e37\u0e48\u0e2d\u0e44\u0e21\u0e48\u0e19\u0e32\u0e19\u0e21\u0e32\u0e19\u0e35\u0e49 Greyhound Original \u0e43\u0e19\u0e10\u0e32\u0e19\u0e30 The King of Cool \u0e1b\u0e23\u0e30\u0e08\u0e33\u0e2a\u0e22\u0e32\u0e21\u0e1b\u0e23\u0e30\u0e40\u0e17\u0e28 \u0e40\u0e04\u0e22\u0e16\u0e39\u0e01\u0e15\u0e31\u0e49\u0e07\u0e04\u0e33\u0e16\u0e32\u0e21\u0e08\u0e32\u0e01\u0e41\u0e1f\u0e19\u0e41\u0e1f\u0e0a\u0e31\u0e48\u0e19\u0e27\u0e48\u0e32 Does GH still matter? \u0e04\u0e33\u0e15\u0e2d\u0e1a\u0e17\u0e35\u0e48\u0e44\u0e14\u0e49\u0e2d\u0e2d\u0e01\u0e21\u0e32\u0e2b\u0e25\u0e32\u0e01\u0e2b\u0e25\u0e32\u0e22\u0e41\u0e25\u0e30\u0e01\u0e25\u0e32\u0e22\u0e40\u0e1b\u0e47\u0e19\u0e2b\u0e19\u0e36\u0e48\u0e07\u0e43\u0e19\u0e20\u0e32\u0e1e\u0e17\u0e35\u0e48\u0e40\u0e23\u0e32\u0e2d\u0e22\u0e32\u0e01\u0e08\u0e33\u0e41\u0e15\u0e48\u0e01\u0e25\u0e31\u0e1a\u0e25\u0e37\u0e21\u0e40\u0e25\u0e37\u0e2d\u0e19\u0e44\u0e1b\u0e17\u0e31\u0e19\u0e17\u0e35\u0e17\u0e35\u0e48\u0e07\u0e32\u0e19\u0e43\u0e2b\u0e21\u0e48\u0e1b\u0e23\u0e30\u0e08\u0e33\u0e27\u0e34\u0e19\u0e40\u0e17\u0e2d\u0e23\u0e4c 2025 \u0e1b\u0e23\u0e32\u0e01\u0e0f\u0e02\u0e36\u0e49\u0e19\u0e43\u0e19\u0e07\u0e32\u0e19 #SiamParagonBIFW2025 \u0e1e\u0e34\u0e2a\u0e39\u0e08\u0e19\u0e4c\u0e0a\u0e31\u0e14\u0e27\u0e48\u0e32 \u0e15\u0e25\u0e2d\u0e14\u0e23\u0e30\u0e22\u0e30\u0e01\u0e27\u0e48\u0e32 45 \u0e1b\u0e35\u0e02\u0e2d\u0e07\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e14\u0e31\u0e07\u0e43\u0e19\u0e10\u0e32\u0e19\u0e30\u0e1e\u0e35\u0e48\u0e43\u0e2b\u0e0d\u0e48\u0e41\u0e2b\u0e48\u0e07\u0e27\u0e07\u0e01\u0e32\u0e23\u0e41\u0e1f\u0e0a\u0e31\u0e48\u0e19\u0e44\u0e17\u0e22\u0e23\u0e48\u0e27\u0e21\u0e2a\u0e21\u0e31\u0e22 \u0e17\u0e35\u0e48\u0e2d\u0e22\u0e39\u0e48\u0e21\u0e32\u0e17\u0e38\u0e01\u0e22\u0e38\u0e04 \u0e1a\u0e38\u0e01\u0e21\u0e32\u0e17\u0e38\u0e01\u0e22\u0e48\u0e32\u0e19 \u0e23\u0e39\u0e49\u0e14\u0e35\u0e27\u0e48\u0e32\u0e44\u0e21\u0e48\u0e21\u0e35\u0e2d\u0e30\u0e44\u0e23\u0e2d\u0e1a\u0e2d\u0e38\u0e48\u0e19\u0e41\u0e25\u0e30\u0e2a\u0e1a\u0e32\u0e22\u0e43\u0e08\u0e40\u0e17\u0e48\u0e32\u0e1e\u0e37\u0e49\u0e19\u0e17\u0e35\u0e48\u0e2a\u0e07\u0e1a\u0e2a\u0e48\u0e27\u0e19\u0e15\u0e31\u0e27\u0e1a\u0e19\u0e14\u0e35\u0e44\u0e0b\u0e19\u0e4c\u0e41\u0e1a\u0e1a iykyk \u0e17\u0e35\u0e48\u0e41\u0e2a\u0e19\u0e40\u0e23\u0e35\u0e22\u0e1a\u0e07\u0e48\u0e32\u0e22\u0e40\u0e17\u0e48\u0e32\u0e19\u0e35\u0e49\u0e01\u0e47\u0e2a\u0e32\u0e21\u0e32\u0e23\u0e16\u0e01\u0e27\u0e31\u0e01\u0e21\u0e37\u0e2d\u0e40\u0e23\u0e35\u0e22\u0e01\u0e2a\u0e32\u0e27\u0e01\u0e04\u0e19\u0e2a\u0e33\u0e04\u0e31\u0e0d\u0e02\u0e2d\u0e07\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e23\u0e35\u0e1a\u0e1e\u0e38\u0e48\u0e07\u0e15\u0e31\u0e27\u0e15\u0e23\u0e07\u0e14\u0e34\u0e48\u0e07\u0e01\u0e25\u0e31\u0e1a\u0e21\u0e32\u0e23\u0e48\u0e27\u0e21\u0e09\u0e25\u0e2d\u0e07\u0e01\u0e31\u0e1a\u0e27\u0e32\u0e23\u0e30\u0e2a\u0e33\u0e04\u0e31\u0e0d\u0e19\u0e35\u0e49 \u0e14\u0e49\u0e27\u0e22\u0e1c\u0e25\u0e07\u0e32\u0e19\u0e43\u0e2b\u0e21\u0e48\u0e2d\u0e22\u0e48\u0e32\u0e07 \u201cBODY OF WORK\u201d\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hashtaglegend.com\/th\/bifw2025-greyhound-original-fashion-review\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Return of The King (of cool): Greyhound Original A\/W2025 - Hashtag Legend Thailand Eng\" \/>\n<meta property=\"og:description\" content=\"\u0e01\u0e32\u0e25\u0e04\u0e23\u0e31\u0e49\u0e07\u0e2b\u0e19\u0e36\u0e48\u0e07\u0e40\u0e21\u0e37\u0e48\u0e2d\u0e44\u0e21\u0e48\u0e19\u0e32\u0e19\u0e21\u0e32\u0e19\u0e35\u0e49 Greyhound Original \u0e43\u0e19\u0e10\u0e32\u0e19\u0e30 The King of Cool \u0e1b\u0e23\u0e30\u0e08\u0e33\u0e2a\u0e22\u0e32\u0e21\u0e1b\u0e23\u0e30\u0e40\u0e17\u0e28 \u0e40\u0e04\u0e22\u0e16\u0e39\u0e01\u0e15\u0e31\u0e49\u0e07\u0e04\u0e33\u0e16\u0e32\u0e21\u0e08\u0e32\u0e01\u0e41\u0e1f\u0e19\u0e41\u0e1f\u0e0a\u0e31\u0e48\u0e19\u0e27\u0e48\u0e32 Does GH still matter? \u0e04\u0e33\u0e15\u0e2d\u0e1a\u0e17\u0e35\u0e48\u0e44\u0e14\u0e49\u0e2d\u0e2d\u0e01\u0e21\u0e32\u0e2b\u0e25\u0e32\u0e01\u0e2b\u0e25\u0e32\u0e22\u0e41\u0e25\u0e30\u0e01\u0e25\u0e32\u0e22\u0e40\u0e1b\u0e47\u0e19\u0e2b\u0e19\u0e36\u0e48\u0e07\u0e43\u0e19\u0e20\u0e32\u0e1e\u0e17\u0e35\u0e48\u0e40\u0e23\u0e32\u0e2d\u0e22\u0e32\u0e01\u0e08\u0e33\u0e41\u0e15\u0e48\u0e01\u0e25\u0e31\u0e1a\u0e25\u0e37\u0e21\u0e40\u0e25\u0e37\u0e2d\u0e19\u0e44\u0e1b\u0e17\u0e31\u0e19\u0e17\u0e35\u0e17\u0e35\u0e48\u0e07\u0e32\u0e19\u0e43\u0e2b\u0e21\u0e48\u0e1b\u0e23\u0e30\u0e08\u0e33\u0e27\u0e34\u0e19\u0e40\u0e17\u0e2d\u0e23\u0e4c 2025 \u0e1b\u0e23\u0e32\u0e01\u0e0f\u0e02\u0e36\u0e49\u0e19\u0e43\u0e19\u0e07\u0e32\u0e19 #SiamParagonBIFW2025 \u0e1e\u0e34\u0e2a\u0e39\u0e08\u0e19\u0e4c\u0e0a\u0e31\u0e14\u0e27\u0e48\u0e32 \u0e15\u0e25\u0e2d\u0e14\u0e23\u0e30\u0e22\u0e30\u0e01\u0e27\u0e48\u0e32 45 \u0e1b\u0e35\u0e02\u0e2d\u0e07\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e14\u0e31\u0e07\u0e43\u0e19\u0e10\u0e32\u0e19\u0e30\u0e1e\u0e35\u0e48\u0e43\u0e2b\u0e0d\u0e48\u0e41\u0e2b\u0e48\u0e07\u0e27\u0e07\u0e01\u0e32\u0e23\u0e41\u0e1f\u0e0a\u0e31\u0e48\u0e19\u0e44\u0e17\u0e22\u0e23\u0e48\u0e27\u0e21\u0e2a\u0e21\u0e31\u0e22 \u0e17\u0e35\u0e48\u0e2d\u0e22\u0e39\u0e48\u0e21\u0e32\u0e17\u0e38\u0e01\u0e22\u0e38\u0e04 \u0e1a\u0e38\u0e01\u0e21\u0e32\u0e17\u0e38\u0e01\u0e22\u0e48\u0e32\u0e19 \u0e23\u0e39\u0e49\u0e14\u0e35\u0e27\u0e48\u0e32\u0e44\u0e21\u0e48\u0e21\u0e35\u0e2d\u0e30\u0e44\u0e23\u0e2d\u0e1a\u0e2d\u0e38\u0e48\u0e19\u0e41\u0e25\u0e30\u0e2a\u0e1a\u0e32\u0e22\u0e43\u0e08\u0e40\u0e17\u0e48\u0e32\u0e1e\u0e37\u0e49\u0e19\u0e17\u0e35\u0e48\u0e2a\u0e07\u0e1a\u0e2a\u0e48\u0e27\u0e19\u0e15\u0e31\u0e27\u0e1a\u0e19\u0e14\u0e35\u0e44\u0e0b\u0e19\u0e4c\u0e41\u0e1a\u0e1a iykyk \u0e17\u0e35\u0e48\u0e41\u0e2a\u0e19\u0e40\u0e23\u0e35\u0e22\u0e1a\u0e07\u0e48\u0e32\u0e22\u0e40\u0e17\u0e48\u0e32\u0e19\u0e35\u0e49\u0e01\u0e47\u0e2a\u0e32\u0e21\u0e32\u0e23\u0e16\u0e01\u0e27\u0e31\u0e01\u0e21\u0e37\u0e2d\u0e40\u0e23\u0e35\u0e22\u0e01\u0e2a\u0e32\u0e27\u0e01\u0e04\u0e19\u0e2a\u0e33\u0e04\u0e31\u0e0d\u0e02\u0e2d\u0e07\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e23\u0e35\u0e1a\u0e1e\u0e38\u0e48\u0e07\u0e15\u0e31\u0e27\u0e15\u0e23\u0e07\u0e14\u0e34\u0e48\u0e07\u0e01\u0e25\u0e31\u0e1a\u0e21\u0e32\u0e23\u0e48\u0e27\u0e21\u0e09\u0e25\u0e2d\u0e07\u0e01\u0e31\u0e1a\u0e27\u0e32\u0e23\u0e30\u0e2a\u0e33\u0e04\u0e31\u0e0d\u0e19\u0e35\u0e49 \u0e14\u0e49\u0e27\u0e22\u0e1c\u0e25\u0e07\u0e32\u0e19\u0e43\u0e2b\u0e21\u0e48\u0e2d\u0e22\u0e48\u0e32\u0e07 \u201cBODY OF WORK\u201d\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hashtaglegend.com\/th\/bifw2025-greyhound-original-fashion-review\/\" \/>\n<meta property=\"og:site_name\" content=\"Hashtag Legend Thailand Eng\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-17T10:09:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-17T10:10:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hashtaglegend.com\/th\/wp-content\/uploads\/2025\/10\/1-10.png\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Kai Manit\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kai Manit\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" 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#SiamParagonBIFW2025 \u0e1e\u0e34\u0e2a\u0e39\u0e08\u0e19\u0e4c\u0e0a\u0e31\u0e14\u0e27\u0e48\u0e32 \u0e15\u0e25\u0e2d\u0e14\u0e23\u0e30\u0e22\u0e30\u0e01\u0e27\u0e48\u0e32 45 \u0e1b\u0e35\u0e02\u0e2d\u0e07\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e14\u0e31\u0e07\u0e43\u0e19\u0e10\u0e32\u0e19\u0e30\u0e1e\u0e35\u0e48\u0e43\u0e2b\u0e0d\u0e48\u0e41\u0e2b\u0e48\u0e07\u0e27\u0e07\u0e01\u0e32\u0e23\u0e41\u0e1f\u0e0a\u0e31\u0e48\u0e19\u0e44\u0e17\u0e22\u0e23\u0e48\u0e27\u0e21\u0e2a\u0e21\u0e31\u0e22 \u0e17\u0e35\u0e48\u0e2d\u0e22\u0e39\u0e48\u0e21\u0e32\u0e17\u0e38\u0e01\u0e22\u0e38\u0e04 \u0e1a\u0e38\u0e01\u0e21\u0e32\u0e17\u0e38\u0e01\u0e22\u0e48\u0e32\u0e19 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\u0e1e\u0e34\u0e2a\u0e39\u0e08\u0e19\u0e4c\u0e0a\u0e31\u0e14\u0e27\u0e48\u0e32 \u0e15\u0e25\u0e2d\u0e14\u0e23\u0e30\u0e22\u0e30\u0e01\u0e27\u0e48\u0e32 45 \u0e1b\u0e35\u0e02\u0e2d\u0e07\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e14\u0e31\u0e07\u0e43\u0e19\u0e10\u0e32\u0e19\u0e30\u0e1e\u0e35\u0e48\u0e43\u0e2b\u0e0d\u0e48\u0e41\u0e2b\u0e48\u0e07\u0e27\u0e07\u0e01\u0e32\u0e23\u0e41\u0e1f\u0e0a\u0e31\u0e48\u0e19\u0e44\u0e17\u0e22\u0e23\u0e48\u0e27\u0e21\u0e2a\u0e21\u0e31\u0e22 \u0e17\u0e35\u0e48\u0e2d\u0e22\u0e39\u0e48\u0e21\u0e32\u0e17\u0e38\u0e01\u0e22\u0e38\u0e04 \u0e1a\u0e38\u0e01\u0e21\u0e32\u0e17\u0e38\u0e01\u0e22\u0e48\u0e32\u0e19 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