{"id":13115,"date":"2026-01-14T09:19:00","date_gmt":"2026-01-14T02:19:00","guid":{"rendered":"https:\/\/hashtaglegend.com\/th\/?p=13115"},"modified":"2026-01-14T09:19:01","modified_gmt":"2026-01-14T02:19:01","slug":"interview-cupnoodle-sasha-jost","status":"publish","type":"post","link":"https:\/\/hashtaglegend.com\/th\/interview-cupnoodle-sasha-jost\/","title":{"rendered":"#Interview: Cupnoodle (Sasha Jost), the artist who believes one song can hold every flavour"},"content":{"rendered":"\n

Sasha Jost<\/strong> is a rising artist to watch in the indie music scene. She made her debut as a singer under the name Cupnoodle, launching her first album, Yum \u2014 a concept that intrigues from the moment you hear it.<\/p>\n\n\n\n

A Thai-German artist who fell in love with music at a young age, Sasha once described herself as shy and deeply fearful. Yet her fear of never pursuing her dream outweighed everything else. She chose the path of music, committing herself to learning every discipline it demanded. That determination led her confidently into her career as a singer, with a sound as assured and distinctive as her artistic identity.<\/p>\n\n\n\n

Speaking to #legend_th, Sasha explains that she sees music much like instant noodles: flavourful, accessible and endlessly versatile, with no fixed rules. The metaphor mirrors her own approach to songwriting. Drawn to many musical styles, she channels that range into her work, expressing emotions through multiple forms rather than a single sound.<\/p>\n\n\n\n

\"Sasha<\/figure>\n\n\n\n

#legend_th: Tell us how you came up with the name Cupnoodle.<\/strong><\/p>\n\n\n\n

SJ:<\/strong> At the time, I felt that cup noodles were a bit like butterflies. The noodles have to sit in hot water before they bloom and become delicious. A butterfly starts as a caterpillar and waits inside its cocoon before it emerges. That felt very similar to me as a child. I was extremely shy. I loved singing, but I never told anyone. My family knew, but no one at school did. One day, I pushed myself out of that shell and became who I am today. Some people feel surprised when they see me singing with a cart in public \u2014 I don\u2019t look shy at all. But as a child, I really was. I used to ask people to turn their backs before I sang. From then to now, owning my own cart, I\u2019ve come a long way.<\/p>\n\n\n\n

#legend_th: What pushed you to step out of your comfort zone?<\/strong><\/p>\n\n\n\n

SJ:<\/strong> I remember wanting to sing karaoke, but I would wait until everyone looked away before asking for the microphone. Then a friend\u2019s aunt said to me, \u201cIf you want to sing, just sing. If you keep being shy, you\u2019ll never do what you want.\u201d That really hit me. I thought, am I going to stay shy until I\u2019m 80? Is that really what I want? I realised everyone else sang without anything bad happening \u2014 it was all in my head. No one should stop me. I picked up the microphone, and I never put it down again (laughs).<\/p>\n\n\n\n

#legend_th: Why cup noodles \u2014 and why a cart?<\/strong><\/p>\n\n\n\n

SJ:<\/strong> I love music. Music is my life. It doesn\u2019t matter what my singing style is \u2014 my passion, my obsession is music. I enjoy every genre and learn from all of them. Cup noodles come in many flavours, and the music I want to share does too. I don\u2019t want people to box me into a single genre. I studied music production, music technology and vocal performance, so it feels like creating new flavours of my own. As for the cart, it represents Bangkok street culture. I love how direct, real and street-level it feels. It also symbolises the grind of being an artist \u2014 doing everything yourself. That\u2019s why it feels completely true to who I am.<\/p>\n\n\n\n

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