From runway to the streets of Thailand, the Mini Cooper Paul Smith Edition marks a striking collaboration between MINI and Paul Smith. Presented by MINI Thailand, the model seamlessly blends art, fashion and technology. It does more than meet the demands of mobility; it stands as a fashion statement imbued with artistic and engineering value.
This partnership stems from a shared vision and creative alignment between the two brands. Both MINI and Paul Smith champion innovation and originality while remaining true to their distinct identities. Paul Smith’s work embraces a “classic with a twist” design ethos, marked by intelligent use of colour, while MINI consistently expresses its philosophy of “charismatic simplicity” across every model. As a result, the latest Mini Cooper Paul Smith Edition achieves a refined balance between function and form, delivering a driving experience that genuinely reflects individual lifestyles, as noted by Prapatsara Aramvongsamut.
Crafted with meticulous attention to detail, the car resembles a carefully styled masterpiece. From its thoughtfully selected body colours to design elements that reflect the DNA of both brands, it appeals to those who appreciate classic aesthetics with a contemporary edge. It is offered in three principal shades:
- Statement Grey, inspired by the grey of the Austin Seven 1959
- Inspired White, a beige tone popular across classic MINI models
- Midnight Black Metallic, reflecting the sleekness of the current generation
At its core, the feature that elevates this MINI into a moving fashion icon is its Nottingham Green roof—a distinctive shade that pays homage to Paul Smith’s hometown. The design incorporates his signature stripe motif along the driver’s side roof edge, applied with precision as though signing a work of art. The Nottingham Green accent continues across the side mirrors, octagonal grille and wheel hub caps, each engraved with the Paul Smith name, reinforcing its truly bespoke character.
Beyond its sartorial appeal, the Mini Cooper Paul Smith Edition delivers the marque’s signature “go-kart feeling”. Its electric motor produces up to 218 horsepower (160 kW), driving the front wheels with impressive responsiveness. The car accelerates from 0 to 100 km/h in just 6.7 seconds and reaches a top speed of 170 km/h. It also offers a driving range of up to approximately 402 kilometres on a single charge (WLTP). In this model, sustainability, performance and impeccable style converge—tailored to modern Thai lifestyles that demand innovation with distinction.
