“…The finesse of craftsmanship and the rhythm of contemporary living intertwined gracefully at Nara House, Rosewood Bangkok, as Philip Huang, the artisanal fashion brand rooted in Thailand, joined hands with Rosewood Hotels & Resorts to host an intimate Morning Tea gathering. The event celebrated their ongoing collaboration while opening a new conversation under the theme “Artisanal Futures,” envisioning the future of craftsmanship through the lens of modern creators…”
The morning unfolded through a thoughtful dialogue between Philip Huang and Ben Perreira, the New York–based stylist and creative consultant known for his cross-disciplinary work spanning fashion, film, and visual storytelling. As a consultant for the LVMH Prize, Ben has long been dedicated to nurturing emerging designers and recontextualising craftsmanship within the framework of contemporary culture.
Philip shared his vision that “each garment is a record of a journey,” one that belongs not only to its maker but also to its wearer. Through natural dyes, traces of the hand, and the layered processes of creation, these garments embody a shared language between human touch and cultural heritage. He described his work as designed for today’s creatives, yet deeply connected to the spirit of Thai farmers, indigo dyers, and the timeless craft traditions of Isan that continue to breathe life into every fibre. Meanwhile, Ben reflected on his creative approach, which places strong emphasis on “context” and “place.” Citing his project in Hawaii, he explained how fashion can transcend the runway to become a participatory space, one that invites people to engage, collaborate, and tell stories rooted in the local culture. For Ben, fashion is not merely about presentation, but about co-creating meaningful experiences.
A highlight of the conversation was the discussion around Philip Huang’s long-standing collaborations with artists, an intrinsic part of the brand’s DNA. Over the years, the label has worked with visionary figures such as Apichatpong Weerasethakul and Rirkrit Tiravanija on long-term projects that bridge art, film, and fashion. This dialogue continues in 2025 through the brand’s support for the contemporary art festival Ghost:2568, for which Philip Huang has designed the official merchandise, following their inaugural collaboration in 2018.
Another captivating moment came when Philip spoke of “Midnight Black”, the brand’s deepest shade, born entirely from natural indigo. The colour was achieved through a complex five-layer dyeing process using maklua fruit and bark, a result of years of trust, patience, and experimentation with local artisans. The outcome is a black imbued with time, dedication, and soul, impossible to replicate by industrial means.
Following the success of this Bangkok gathering, Philip Huang will return to Rosewood Phuket this December to host the Indigo Dyeing Experience, an immersive two-day workshop that invites guests to engage hands-on with the art of indigo dyeing. The experience embodies the brand’s philosophy of connecting craftsmanship, nature, and community in a living process that evolves with time..
