Tod's Unveils Di Bag, Showcasing the Elegance of a 90s Iconic Model

"...Revived from its legendary status in the 1990s, Tod’s reintroduces the iconic Di Bag, capturing the essence of timeless elegance and impeccable taste. Endorsed by numerous celebrities such as Lady Gaga, Cate Blanchett, Julianne Moore, Monica Bellucci, Jessica Alba, and many more, this significant step reflects Tod's commitment to merging historical craftsmanship with contemporary sophistication..."

The Di Bag’s creation is a testament to the expertise of Tod's master artisans, who employ techniques reminiscent of ancient saddle-making craftsmanship. Their unparalleled skill in leatherwork is evident through meticulous attention to detail, precision cutting, sewing, and the careful assembly of each style. This dedication ensures that the Di Bag is a pinnacle of high leather-craft.

Enhancing its appeal, Tod's offers the exclusive ‘My Di Bag’ service, allowing true connoisseurs of luxury to personalise their bags. Clients can freely choose colours and monogram initials, reflecting their unique identity and enhancing the bag's distinctiveness. This customisation service underlines why this iconic model has garnered immense popularity among celebrities across various fields globally.

Adding to its allure, starting from November 2023, every customised Di Bag will come with a Digital Passport. This feature provides owners access to authenticity certificates and enables them to track the entire production process, from the initial stages of creation. With this revival, Tod’s not only celebrates the heritage of the Di Bag but also elevates it to meet contemporary standards of luxury and personalisation.

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