Heineken Experience invites everyone to unwind after work with “Co-Afterwork Space”
Author: Kantinan Srisan | Photographer: Courtesy of Heineken Experience
Apr 02, 2025
"...Heineken Experience has launched a new initiative designed to complement the lifestyle of modern professionals with the concept of “Afterwork by Heineken Experience.” This campaign encourages office workers to make the most of their after-work hours through the creation of a unique space, the “Co-Afterwork Space.” The inaugural event took place on 27 March 2025 at EM TOWER at EMSPHERE, transforming the heart of the city into a vibrant hub for social gatherings, idea exchanges, and inspiration—perfect for those seeking true work-life balance...."
This campaign reflects Heineken Experience’s vision of fostering Quality Socialising, based on the belief that a refreshed social life leads to more meaningful experiences. With an acute understanding of the modern work culture, the Co-Afterwork Space is designed to be a place for people to unwind, connect with like-minded communities, expand their social networks, and engage in stimulating discussions through a variety of activities.
The Co-Afterwork Space by Heineken Experience features three key zones, each capturing the urban lifestyle in its own way. The Dine & Drink zone offers an exclusive Food Pairing experience curated by Chef Aof from SON by THANA. Guests can enjoy a meticulously crafted three-course Refreshing Set Menu, consisting of a bold and refreshing appetiser, Melon & Grilled Fish Harmony, a slow-cooked main dish, Braised Pork Cheek in Beer Sauce, and a sweet finale, Leum Kluen & Khanom Khi Nu, a traditional Thai dessert duo designed to provide a perfect, palate-cleansing finish.
The Visual Art zone presents a creative exploration of the contrast between At Work and Afterwork, incorporating everyday office elements, such as screen savers, and transforming them into an innovative art form. The experience is then rounded off with the DJ Booth & Music Room, where guests can immerse themselves in electrifying beats from renowned DJs and artists, including Lonely Girls Club and Numcha. A special highlight of the night is the interactive “DJ Back to Back” session, where attendees can request tracks to be mixed live, ensuring a dynamic and personalised music experience.
The Afterwork by Heineken Experience campaign will continue throughout the year, with additional events planned to offer professionals an exclusive after-work socialising experience like no other. Those interested can stay updated via the Heineken Experience TH Facebook page to ensure they don’t miss out on the next event.
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