Fashion Trends 2024: Burgundy, the hottest shade for elevated styles and sophistication

"Every season has its lipstick trend, and just because your perfect colour is a pinky beige, that doesn't mean you can't wear deep burgundy" 

Bobbi Brown

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When discussing the fashion colour trends that have been strong since 2023 up to now, it's undeniable that shades of red, including the popular 'Burgundy' hue, have been highly favoured. Many fashion brands have incorporated this colour into their new collections, whether it's clothing, shoes, bags, or even makeup trends. Let's explore Burgundy further and how to elevate your fashion look with this tone through mix-and-match techniques, creating a sophisticated and luxurious appearance.

Burgundy derives its name from the colour of "Bourgogne Rouge" wine, which is one of the most expensive and delicious wines in the world, hailing from the Burgundy region of France. This region is renowned for its winemaking expertise. Burgundy became popular among the elite in the 1980s, symbolising luxury and self-assurance. Today, this shade is enjoying a resurgence, particularly among fashion brands releasing collections featuring various shades of red, with Burgundy being a standout favourite. Its muted red tone makes it easy to match with outfits, aligning well with the current trend of 'steal wealth' dressing or a classic sophisticated look.

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The idea of matching Burgundy colour to create a stylish and beautiful look involves pairing Burgundy tops, shoes, or bags with black outfits to create a sophisticated and elegant appearance. Another idea is to match with the shades of white, which creates a distinct total look as these two colours contrast clearly, offering a glamorous, sophisticated charm to the wearer. Another indispensable colour pair that's incredibly popular globally is Grey and Burgundy, providing a look that's authoritative and mature yet subtly stylish and chic. This colour combination is versatile, suitable for both formal and casual looks.

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Burgundy isn't just trendy in the fashion world, it's also hugely popular in the cosmetics industry. Many makeup and beauty brands produce Burgundy lipstick shades that are widely available. These lipsticks, with their non-vibrant red hues, help enhance a more serious and sophisticated look. Burgundy lipstick is certainly favoured among celebrities and many well-known personalities.

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Also See: The Gucci Neutrals collection features 15 shades of nude lipstick