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Fashion Revival: ‘Mary Jane Shoes’ from Iconic Women's Items to ‘Unisex Footwear’

Author: Pimpichaya Chaikittiporn | Photographer: -

Jul 10, 2024

"...It's often said that fashion trends cycle endlessly; what was once popular can become a marvelous trend again. A prime example is the iconic 'Mary Jane' shoes, reminiscent of schoolgirl footwear. First produced in 1902, these shoes featured a distinctive strap that offered comfort and versatility, making them easy to pair with both casual and formal outfits. They were highly sought after by women back then, but its popularity eventually waned over the decades until it regained momentum in the 21st century…”

Image Courtesy of CR Fashion Book

Many are familiar with Mary Jane shoes, as seen in recent social media trends. Despite originating in 1902, these shoes have made a comeback in recent years. #Legend_TH explores the enduring appeal and rich history of Mary Jane shoes today.

Image Courtesy of Buster Brown 

Mary Jane shoes originated from the famous comic ‘Buster Brown’ in 1902. Mary Jane, the character in the comic wore shoes resembling schoolgirl footwear, featuring a curved toe and a single strap that elegantly hugged the foot. This design gained prominence due to the comic's popularity, becoming a household item in its early days known as "Bar Shoes," referring to the strap. Later, in the early 20th century, they were named "Mary Janes" after the female character from Buster Brown, evolving into a stylish fashion icon adaptable to various outfits.

Image Courtesy of Dior and Maison Margiela 

Initially crafted from high-quality leather for comfort, Mary Jane shoes were popular among students and professionals. Over time, they became a versatile fashion statement, complementing dresses and suits with their distinctive aesthetics.

Image Courtesy of Le Petit Archive 

In the present day, Mary Jane shoes have become popular with the Y2K fashion revival, drawing attention since 2022. Their timeless design and comfort have appealed to a broad audience, transcending gender boundaries. Today, Mary Janes are not just for women but are considered as unisex footwear designed to match any wardrobe with their functional ability. Modern designs include high heels, flats, and diverse colours, ensuring there's a Mary Jane for every occasion.

Also See: Valentino unveils its latest iconic model, the VLogo Locker Mary Janes

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