Coty Celebrates 120 years with the new fragrance collection 'INFINIMENT COTY PARIS'

"Coty, one of the world’s leading beauty companies and a pioneer in the fragrance industry since the 20th century, continues to lead the way in cutting-edge technological innovation. To celebrate 120 years of success, the brand has launched a new fragrance collection, ‘INFINIMENT COTY PARIS’, reinforcing its rich heritage and commitment to relentless development. The fragrances in this collection embody the latest innovations in the creation of future-forward perfumes…"

Coty is one of the largest beauty companies in the world, with a portfolio of renowned global brands across fragrances and cosmetics, including CK One, Boss Bottled, Burberry Goddess, Chloé Eau de Parfum, and many more. These brands blend timeless classics with modern, innovative scents. Driven by a strong commitment and visionary approach, Coty has grown into a globally recognised leader in beauty. The company operates extensively, from its origins in Paris to Southeast Asia and beyond. To mark its 120th anniversary in grand style, Coty has launched the new fragrance collection, ‘INFINIMENT COTY PARIS’, a cutting-edge line that embodies the future of fragrance innovation.

“Building on a strong foundation of 120 years, we are thrilled to unveil our vision for the future of fragrance. Coty is once again at the forefront of shaping the fragrance landscape, solidifying our position as the go-to partner for brands looking to create iconic scents. This exclusive event is a testament to our ability to anticipate and meet consumer needs while fostering growth and innovation in the beauty industry." Coty CEO Sue Nabi said.

The INFINIMENT COTY PARIS collection combines cutting-edge technologies such as Molecular Aura and EmoChar™ to transcend the boundaries of time while enhancing the emotional depth and sensory experience of each fragrance. This collection underscores Coty’s pioneering role and leadership in the new era of the fragrance industry, blending science, art, and emotion to create truly transformative scents. From groundbreaking scientific innovations that allow for the creation of new, unique fragrances to the ability to convey the profound emotions of the human experience, this collection reflects a forward-thinking vision for modern perfumery. Additionally, the collection emphasises sustainability by incorporating key ingredients like ethanol through an upcycling process. INFINIMENT COTY PARIS is a seamless bridge between a glorious past and the exciting future of fragrance, marking a new chapter in the industry.

“Since Coty’s beginnings in Paris more than a century ago, we have grown into a global beauty powerhouse, combining the excellence we have honed over the course of our journey with a future-oriented mindset, we are excited to continue pushing the boundaries of fragrance and beauty in Southeast Asia, India, and beyond, leveraging our commitment to artistry, innovation, and sustainability to meet ever-evolving consumer needs.” said Kristina Strunz, Managing Director, Coty Southeast Asia and India.

The INFINIMENT COTY PARIS collection will be launched in Southeast Asia and India in 2025.

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