Sue Chang

Drawing on her Korean-Chinese heritage, Sue Chang got her start on YouTube by being one of the first content creators in Hong Kong to talk about Korean culture related topics. Now a beauty, fashion and lifestyle influencer and mother of two, Chang remains active and on top of the KOL game with her steady stream of content. She has also incorporated her family into her content creation.

What is something your followers might not know about you?

Some people may perceive my life as dreamy and unrealistic, yet it is simply ordinary. I take pleasure in savoring fish balls and wonton noodles on the street. I cherish being true to myself, unconcerned with trivialities.

If you were a brand, what would be your motto?

No matter how the outside world is, focusing on oneself is the only way to create unique works.

What did you want to be when you were younger?

I wanted to be a carefree blogger, someone who can control their own time.

What/who inspires you?

After becoming a mother of 2, soon to be 3, Victoria Beckham truly is my idol. I admire how she manages to maintain a happy family while pursuing her own career.

What has been your favorite memory this year?

In a few months, our family will welcome a new member. Anticipating the arrival of our third baby is by far my favorite memory of the year.